2015年10月18日星期日

More challenge or more opportunities in future

Right now, Taobao development shows a steady phase, even bottleneck, I think there are three reasons. First, the domestic C2C market has entered a relatively stable period, at least now have not been able to find a new breakthrough. And there also have more and more like an online department store, B2C C2C mode; second, network does significantly affect the reality of C2C mode. Others say that they can often be seen on Taobao buy something cheap version, get the objects and their expectations vary widely, even quality problems, etc. To make the return, then it will be very trouble; Taobao now there is no effective workaround. And Taobao basically want from the dig shipping, have to wait a week to get the goods. Therefore, many people choose to go to the credibility of considerable more reliable and more convenient website, even give up online shopping, because the store can personally compare, returns are also a lot of convenience; third, Taobao credit evaluation system is now a lot of storm. Buyers and sellers Taobao evaluation system, largely against unscrupulous sellers can protect the interests of high-quality businesses, but Taobao evaluation failed to solve the problem. Especially for the seller, just a bad review would lead to defects in its credit, and lack of trust of the seller and buyers there have been many complaints of Taobao dissatisfaction posts, spearhead many articles pointing directly to Taobao.

For these problems, the development of the next few years Taobao should pay attention to the following several aspects: first, to find a breakthrough. If you are the same thing C2C and B2C sales, it must be finished C2C. To look for other ways to fill gaps in the market, in order to have a new growth point, while Taobao sellers can sell everything they want, but Taobao can do some guided through their official capacity; second, improve the internal mechanism. Credit evaluation system for solving mean evaluation. Taobao buyers during the country, which the seller is all over the country. There have a large number of outlets in the country, and now a lot of Taobao sellers of goods for long distance delivery are also relying on China Post to complete.
In conclusion, Taobao is a great website, development really fast and make people’s life more easier, even thought Taobao has some defect, but it’s a long journey, and I believe Taobao have a better tomorrow. 

Reference:

Wu Xianfeng, Tang Qian “research of C2Ce-commerce credit based on consumers’ perspective” China Management Informationization [J] 2009
Archer, N., S. Wang, and C. Kang. 2008. “Barriers to the Adoption of Online Supply Chain Solutions in Small and Medium
Enterprises.” Supply Chain Management: An International Journal 13 (1): 73–82.
Gehrt, K., M. Rajan, G. Shainesh, D. Czerwinski, and M. O’Brien. 2012. “Emergence of Online Shopping in India: Shopping
Orientation Segments.” International Journal of Retail & Distribution Management 40 (10): 742–758.
www.nytime.com
“Report of the development of internet of PRC” 2009

www.analysys.com.cn

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